More often than not, ad agencies are awarded accounts
because of the campaigns they create than because of the many other services they render.
The big agencies invest many, many dollars in their creative departments and will probably
not be interested in They've got a compact, manageable account base, reliable and profitable. Getting bigger
would only mean more employees and more headaches. They like things just fine the way they
are. God Bless 'em! Because they lack the resources to create the kind of campaigns that can build their
account bases, they are unable to be as aggressive as they'd like to be in pursuing new
business. They shy away from radio because they just don't have the resources necessary to
create a campaign that's different and that'll get listened to. Or they rely on free-lance
talent and local radio stations for copywriting and production. And while there is a lot
of talent at these radio stations, all too often they end up with a cranked out voice-over
that's good, but not a whole lot different from most every other radio commercial.
Certainly not the kind of thing that wins accounts for agencies. A Think of us as your creative department. Call on us anytime you need us. We can even
make the call together. We'll gather information, brainstorm, strategize, and create a
campaign designed to win the account for you. It's a great way to have a creative
department without having to employ one. With 
Because they probably have all the creative help they need. But how
about the rest of the world? 
Can Help!
campaign can be just what you need to land that account you've been working on.'s many campaign categories, it's possible we have a "ready to
customize" campaign that is perfect. Or we can create an
entirely new campaign. We'd be happy to play a demo of our work - to give you a better
idea of the kind of work we do. Call us at 918-492-2211 or click on sample
for an audio sample.
Your Creative Department
 
 
|
Copyright 1997-1999
